Expert Advice

We follow the truth - not just what's popular. The nutrition industry is dominated by poor quality information, especially when it comes to fad diets, quick fixes and 'superfoods'. Often, irrelevant information is used, legitimate research is misinterpreted or research is taken out of context to label a food or supplement as especially 'good' or 'bad' for you.

At The Edge, we cut through the noise. Our information is entirely impartial and supported by robust scientific research so that you can be empowered to make the best decisions.

If you don’t have the facts and you don’t have the real information then you’re either wasting money, time or resources, or you’re just not taking care of your body as best as you could be doing.

So what we’re about, and what our work has always been about, is
truth in nutrition.